Digital marketing trends in 2024 ? as trends are changing every day, so it is a must to know what is trending. Especially if you are a digital marketing agency or freelancer. 

Within a few days, 2024 will be over, so let’s check out the top 7 trends of 2024 that will give us ideas to enhance our trends bucket list for 2025.   

 ◇ Google search generative experience:

One of the top digital marketing trends in 2024 is gsge beta testing as Google is working to create the best search experience, so they made the generative experience, which is in beta phase.

You will find it updated in Google Lab. If you search for anything, Generative Experience will find an exact match from the web and show you that.

So, it impacts website SEO. If you find most people who search that are related to your niche from generative AI, then you will get the exact keyword for SEO.

That will show to anyone who searches on that exact keyword. That’s why SEO is more specific now. 

◇ Short content writing:

By studying content trends, we found some data that showed nowadays short content is booming. People like reading short articles; it ranges from 400-950 words, with a maximum of 1000 words being very fine.

According to your niche, you should write short articles; like in some niches, readers like to read only 400 words, so try to make short articles but with more value.

◇ AI in ads:

Nowadays, AI has everything you need, so by using prompts, you can create ad copy, visuals, and analysis data of consumers or competitors.

The web is full of data, and AI got input on this data, so you can find out anything from this big data collector.

That’s why you can create more specific, more engaging, and more effective ads that can create more growth & build your business more strongly.

Digital Marketing trends in 2024> https://www.digitalish9.com/7-digital-marketing-trends-in-2024/

 ♧ Use tags on the page:

Before, from your profile, you could use tags, but now you can tag from your page, so your page will be visible to more people, so try both profile and image tags.

Also, use very trendy hashtags to reach people who can be interested in your content. 

 ♧ Less common social media use:

In 2024, there are surprising changes in consumer behaviour. They are more focused on less common social media nowadays.

Do you know Twitter is the most used social media in 2024? Few people used Twitter regularly before 2024, but now people only find out short content less time-consuming.

Just take the summary; that’s it. They are not interested in reading big lines; even big videos are not preferable for them.

 ♧ Facebook creator profile ads:

Facebook gives some new additions in 2024, like now you can convert your profile to creator moods where you can run ads from your profile, but you cannot add someone to manage it like a page. 

 If you are OK to share with someone your profile access, then you can also manage and run ads too.

If you want to use a Facebook profile for this business purpose, then create a new business profile and use it accordingly.

So, your personal profile is safe, and your business is also managed safely. Keep these separate. 

♧ Facebook profile to page conversion:

You have control; you convert your profile to a page, but remember here you cannot reverse back to your profile.

Also, all your personal data can be erased, so before shifting to the page, download your profile data from the Facebook data option.  

¤ Consumer behaviour in 2024:

One of digital marketing trends in 2024 is consumer behaviour remarkable change.Consumers are shifting to short content like reels, YouTube shorts videos, audio searches, and image searches.

Just taking the more accurate information in summary, so use less popular social media, people. Focus on more productivity and avoid time wastage.

Now consumers are more connected to AI, where you can find everything, so they directly ask AI instead of normal search engines.

Now more focused customers are targeting video ads that are booming; consumers only watch ads that are more connected with them. 

¤ Digital Marketing trends in 2024 < AI updates in 2024: >

 *ChatGPT 4 opponents arise, which are competing with GPT-4 in quality.

  * AI agent use that is more useful than a chatbot

  * AI agent teamwork is following like real human teamwork. 

 * Helps doctors to find out the problem starting point that supports them to find out the diagnosis.   

Final Thoughts:

 One of the important digital marketing trends in 2024 ai that is the future everyday life normal use products. As from its starting years, it significantly changes each year.

It is becoming more and more useful and shining its capacity.  

Sometimes questions arise! Will this artificial intelligence work for humans always? Or, it will go against human.  

 Pro tips:

 * Digital Marketing trends in 2024 will shift very soon as new year arrives, try to get some self-education with new technologies and especially AI.

 * AI is helping in every step of work, so find out in your area the latest AI updates & upgrade your work skills. 

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